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  4. COFFEE – LIFE IS TO ENJOY

COFFEE – LIFE IS TO ENJOY

Coffee gradually is no longer a common drink that you can find on the sidewalk, or a certain alley. It has transformed itself into an art over time

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  • 18.11.2016
COFFEE – LIFE IS TO ENJOY

Coffee is not simply a drink of alertness. For a long time, it has been likened to the lifeblood of many people. They don't live to enjoy coffee, they enjoy coffee to live. The meticulousness in culinary taste when slowly enjoying the pure flavor, they are willing to sit all morning just to "taste and feel". Utilizing all the senses, they want the enjoyment to be perfect. For them, the best cup of coffee doesn't come from taste, but a harmony between emotional melodies and the perception of all the senses.


Coffee must be drunk in the right way, drink it in the right way to understand what good coffee is. But once we understand what authentic, delicious coffee is, it's hard for people to stay away from this "predestined relationship".


People love each other for no reason, just as long as we like each other, we just love each other. People and people were like that, what about between people and coffee? Loving each other because it was a truth or the philosophy of life associated with this bitter drink?
Coffee is not an ordinary beverage that we can comfortably take large sips to satisfy our thirst immediately like we drink a bottle of filtered water. Doing so is no different from harming yourself with sudden heart attacks and spasms caused by "coffee intoxication", often encountered in people who are not used to it. Drink coffee to drink slowly, to feel the full taste of coffee. Feel the deliciousness, bitterness, and sourness of a cup of coffee, smell the aroma of coffee smoke, and then enjoy it with all our hearts. A true “Coffee-holic” is not only about enjoying, but also about perceiving. Mixing a little more taste of emotion, people will therefore have different separate feelings but not in how they enjoy it. Here, the difference lies in what they enjoy with, the senses or with the soul.


Who would have thought that the best creative inspiration sometimes comes from the simplest things on this earth? Coffee is both a catalyst but also a source of inspiration. Great coffee, new ideas approved. Ask anyone working in any creative industry how much brainpower they had to spend for their ideas to be approved and carried out after many struggles and struggles for it? Ask any designer guy, how many nights did they have to stay up before perfecting their work when it required to satisfy both the customer and the designer? Needless to say, our companions always have a cup of coffee available, whenever they want to hold on to the last few episodes of a love story of the land of Kim Chi and stay up all night.

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